Guest: Kathy Viola, GM The Wharf, Madison Marquette
Airport Retail has been called the “sixth continent of luxury” by The Economist magazine. We discuss the unique world of Airport shopping with Kathy Viola, the former GM of Retail and Concessions for the Reagan National Airport in Washington, DC and Airport Retail Consultant with AirProjects, Inc. What can shopping centers learn from airports?
“They can learn that if airports can deliver this type of a retail product and they don’t do this as their primary business that shopping centers need to really retink and really become creative with ways to enhance the experience”