Guest: Ted McCaffrey, “Omnichannel Enthusiast”,
Business Development Consultant – Inventory Intelligence Data Analytics, Sensormatic
What is e-commerce? It used to mean buy online and the item was shipped to you. But in our new retail reality with the growing popularity of BOPIS (Buy Online Pick Up in Store) and BOPAC (Buy Online Pick Up At Curb) the gap between physical and online is closing. This week we talked to Ted McCaffrey, self professed “Omnichannel Enthusiast” from Sensormatic about which retailers are winning at e-commerce and why. Sensormatic delivers critical real-time insights to help retailers anticipate changes in merchandise inventory before it happens.
Find out where shopping centers fit into today’s e-commerce.